攀枝花学院学报

文章首次对我国康养旅游评价研究进行了综述性介绍,从评价意义、研究进展、研究趋势等方面加以了系统阐述,探讨了康养旅游评价存在的问题和今后发展的方向。研究表明:我国康养旅游评价研究还处于起步探索阶段,主要运用SWOT、"六度理论"、人体舒适度、旅游效率理论和构建综合评价指标体系进行评价,尝试从开发潜力、开发适宜性、体验价值、旅游地综合评价等角度构建评价指标体系,评价对象主要围绕森林、温泉、生态康养等康养旅游资源开展,研究区域集中在四川、贵州、湖南、山东、浙江等中东部地区,评价处于以定性为主、定量为辅的探索阶段。未来应围绕研究视角的针对性、研究方法的定量化和研究区域的可比性等,充实和完善康养旅游评价理论基础、指标体系、测量分析工具。

This paper initated the evaluation research summary of health & regimen tourism in China,systematically expounds its significance,research progress,research prospects,and discusses the existing problems and its prospective orientation in development. Research reveals that: evaluation research of the health & regimen tourism in China is still in its initial stage of exploration. This paper principally employs SWOT analysis,the theory of “six degrees”,the human body comfort,the efficiency of tourism theory and the comprehensive evaluation index system for appraisal in an attempt to establish an evaluation indicator system in terms of exploring potential,suitability,experience value and comprehensive assessment of tourist resort. The evaluated center around tourism resources like forests,hot-spring,ecological health & regimen including regions in the central and eastern China,such as Sichuan,Hunan,Shandong,Zhejiang and some other provinces. The evaluation was in the exploratory stage which primarily focusing on qualitative evaluation and quantitative evaluation as its auxiliary. Future research should focus on the quantification of pertinence,research methods and research area of the comparability,to enrich and perfect health tourism evaluation theory basis,measurement analytical tools.